Our Process
A New Approach to
Business Growth
We are a new generation of marketing agency that focuses on guiding businesses to grow intentionally with profit-centric strategies (RevOps). No matter how large or small your departments are, we will customize our service offerings to meet your goals and work seamlessly with the resources you have available.
Marketing + Sales + Service = Profit Growth
Discovery
We take a deep dive into your business to clearly define your goals and vision for success.
Through the discovery process, we will immerse ourselves in your company culture and gain a clear understanding of your goals. During this time, your team will share knowledge about your customers, products, services, competitors, and any other relevant information that will help us gain a clear understanding of your company’s past marketing efforts and how we can utilize this information to create successful campaigns in the future.
We will also dive into your Sales and Service processes, so we can begin to map out your customers’ needs at every touchpoint. Seamless integration of Marketing, Sales, and Service will provide opportunities your company has never realized before.
A customized HubSpot-based plan will be produced and pieces put into place using a strategic timeline. Once your automated campaigns are launched, results will be monitored, analyzed, and the necessary adjustments will be made based on customer data collected through HubSpot.
The Forecast Sunny team will optimize your campaigns while you focus on running your business without disruption. We are a full-service team available to implement, manage, and deliver insights while collaborating with your team. Our focus is to work with your team and build a relationship based on transparency and open communication. Your team will always feel informed regarding your campaign results and confident in all future campaign planning efforts.
Continue to Measure & Optimize
We are committed to constantly learning about your target audience and using HubSpot data to make improvements to your campaigns for maximum profit and future growth.
Each campaign tells a story through the data collected. The Forecast Sunny team analyzes this data using metrics identified by the established key performance indicators to improve underperforming campaign efforts as quickly as possible. This process makes each campaign stronger than the one before and prevents reliance on cloudy or unknown marketing results.
A Connected Customer Experience Creates Profit Opportunities
The biggest obstacle companies are facing today is a disjointed customer experience where Marketing, Sales, and Service are all working independently with no consistency or strategy.
This leads to lost opportunities, fewer deals sold, and lower profits. HubSpot’s multiple Hubs — Marketing Hub, Sales Hub, Service Hub — provide the framework to align your profit departments and remove friction from the customer journey by establishing connected processes and unified strategies grounded in one centralized spot.
THE CUSTOMER JOURNEY
In short, your company becomes more efficient and your teams are more productive. You will be able to use fewer resources and still create increased profits. It’s a win-win.
A New Approach to
Business Growth
We are a new generation of marketing agency that focuses on guiding businesses to grow intentionally with profit-centric strategies (RevOps). No matter how large or small your departments are, we will customize our service offerings to meet your goals and work seamlessly with the resources you have available.
Marketing + Sales + Service = Profit Growth
Discovery
We take a deep dive into your business to clearly define your goals and vision for success.
Through the discovery process, we will immerse ourselves in your company culture and gain a clear understanding of your goals. During this time, your team will share knowledge about your customers, products, services, competitors, and any other relevant information that will help us gain a clear understanding of your company’s past marketing efforts and how we can utilize this information to create successful campaigns in the future.
We will also dive into your Sales and Service processes, so we can begin to map out your customers’ needs at every touchpoint. Seamless integration of Marketing, Sales, and Service will provide opportunities your company has never realized before.
A Connected Customer Experience Creates Profit Opportunities
The biggest obstacle companies are facing today is a disjointed customer experience where Marketing, Sales, and Service are all working independently with no consistency or strategy.
This leads to lost opportunities, fewer deals sold, and lower profits. HubSpot’s multiple Hubs — Marketing Hub, Sales Hub, Service Hub — provide the framework to align your profit departments and remove friction from the customer journey by establishing connected processes and unified strategies grounded in one centralized spot.
In short, your company becomes more efficient and your teams are more productive. You will be able to use fewer resources and still create increased profits. It’s a win-win.
THE CUSTOMER JOURNEY
A customized HubSpot-based plan will be produced and pieces put into place using a strategic timeline. Once your automated campaigns are launched, results will be monitored, analyzed, and the necessary adjustments will be made based on customer data collected through HubSpot.
The Forecast Sunny team will optimize your campaigns while you focus on running your business without disruption. We are a full-service team available to implement, manage, and deliver insights while collaborating with your team. Our focus is to work with your team and build a relationship based on transparency and open communication. Your team will always feel informed regarding your campaign results and confident in all future campaign planning efforts.
Continue to Measure & Optimize
We are committed to constantly learning about your target audience and using HubSpot data to make improvements to your campaigns for maximum profit and future growth.
Each campaign tells a story through the data collected. The Forecast Sunny team analyzes this data using metrics identified by the established key performance indicators to improve underperforming campaign efforts as quickly as possible. This process makes each campaign stronger than the one before and prevents reliance on cloudy or unknown marketing results.